Innovative Learning Journeys between East and West.
3e is an education partner for universities, business schools, corporate academies and multinational companies. From our locations in Shanghai and Germany we deliver executive education across East Asia and Europe.
New inspiration for Business & Management
3e designs innovative study tours and modules that provide participants with first-hand insights into global trends from a different perspective. Our regular programs focus on business innovation, leadership, entrepreneurship, digital technologies, and e-commerce.
Tailor-Made Modules for Europe and East Asia
We plan and deliver customised programs in any discipline with academic seminars, company visits, cultural immersion and social activities. Organised in partnership with renowned faculty and leading universities and business schools.
Selection of recent clients and partners:
What are the current technology trends in Industry 4.0 and IoT? Together with TU Munich, Fraunhofer IPA and Goethe Business School we designed an executive program that focuses on the transition to connected manufacturing. The EMBA and MBA classes of East China University of Science and Technology were the first to complete the intense 12-days program in Germany and France.
News & Program Reports
How to market to Chinese consumers? What are the current trends in e-commerce and shopping behaviour in China, and how do they impact the planning and execution of marketing? Fourteen students at the Australian Monash Business School travelled to Shanghai, Beijing and Tianjin for a two-weeks module that was designed to challenge their assumptions and generate fresh insights how marketing works in such a different cultural setting.
3e delivered a weeklong program for 32 participants at University of Modena and Reggio Emilia with seminars at Shanghai Jiaotong University and industry visits around Shanghai and Hangzhou.
An intense curriculum of academic seminars, company visits, industry discussions and excursions provided participants with first-hand insights into the latest trends in Innovation, Entrepreneurship, Supply Chain and Finance in China. The module is part of their EMBA studies in Germany.
3e partnered with TEDx in Suzhou to sponsor a TEDx conference at Xi'An Jiaotong Liverpool University in Dushu Lake Science & Education Innovation District. The conference showcases innovative initiatives that change the way we educate and learn.
In just 54 hours, entrepreneurs learn how to create a real company, supported by experienced mentors, investors, cofounders and sponsoring companies. 3e supported Startup Weekend in China as a Jury Member to analyze the pitches of the ten finalists.
In June 3e welcomed thirty participants in the Italian Master program "Managing in Emerging Markets", one of Italy's leading multidisciplinary degree courses in the fields of emerging economies, business and management studies.
On 20 May the China Europe International Business School (CEIBS) gathered experts from business, education and public institutions for their second Europe Forum in Zurich to discuss the economic relations between China and Switzerland.
3e welcomed one of the leading executive programs in the field of logistics and supply chain management, the joint degree course of University St. Gallen and Fraunhofer IML. This year's iteration with fourteen leaders completed their yearlong studies with a final module in Shanghai.
In December we developed a weeklong business case study on product innovation for a leading European business school. The case was delivered at the school’s China campus and enabled participants to learn and apply a range of modern product development models, such as stage-gated processes and Design Thinking approaches in a Chinese context.
Two leading German automotive service companies successfully implemented their representation at the industry trade show Automechanika with us.
In October our team supported the implementation of the Global Leadership Module of the MBA International Leadership and Finance at Friedrich-Alexander University Nürnberg-Erlangen. Besides a challenging industry case study at one of Shanghai's leading universities, the participants experienced company visits around Shanghai and engaged in cultural and culinary immersion.
The International Maritime Leadership and Management Program is jointly developed with the Hamburg Technical Academy at the Hamburg Liaison Office in Shanghai, supported by three partner universities in China and South Korea.
23 students from the University of Modena and Reggio Emilia, University Parma and University Ferrara in northern Italy visited Shanghai for a comprehensive weeklong program in the beginning of June.
3e provided the Executive MBA program at Johannes-Gutenberg University Mainz with a comprehensive weeklong China Module in Shanghai. 17 participants of this year's EMBA cohort completed an intense curriculum of academic seminars, company visits, industry discussions and excursions around the city.
“The lectures gave us a great introduction to the dynamics of the Logistics business in China. The company visits were extremely informative and valuable; the executives who spoke with us were very impressive and experienced. I enjoyed the excursions around Shanghai which showed us the complexity of Chinese culture. To sum it up, the study trip was simply great - and positively changed my way of thinking about the Chinese market.” Aswin K. Manoharan, Bayer AG, Leverkusen
Participants in this year's iteration of the part-time program, a joint initiative of University St. Gallen, Fraunhofer Academy and Fraunhofer IML, completed their studies with a final Module in Shanghai, featuring an intense agenda of 7 company visits, 3 academic workshops, cultural excursions and a dinner with the Swiss Business Hub in Shanghai.
3e partnered with Uber Business: More flexibility and English-speaking transfers for participants as taxi apps quickly gain popularity in Shanghai.
The MBA in International Project Management of University Nürtingen-Geislingen visited Shanghai to complete a comprehensive China module, covering academic lessons on Chinese economy and project management, a case study on investment in China, and a range of company visits around the city.
Seventeen senior managers at BASF flew to Shanghai for this year's "perspectives Accreditation Program", a corporate education initiative by BASF that enables its business units to share best practices in sales, marketing and strategy across regions.
Over thirty Maritime experts gathered at Shanghai's Hamburg House to discuss current trends and issues in the Maritime industry. The event was jointly arranged with a range of maritime companies in China and was part of the China Module of EMBA in Logistics and Leadership at Kühne Logistics University Hamburg.
A group of 12 logistics experts from University St. Gallen visited Shanghai for a one-week China Logistics Module focusing on logistics, infrastructure and production in China.